Press Releases

Personalised safer gambling communication sees massive growth in 2021 – new EGBA report

15.11.2022

EGBA members sent more than 20 million personalised safer gambling communications to their customers last year, a 700% yearly increase, according to EGBA’s latest sustainability report. This development reflects the shift towards a more targeted and personalised approach to safer gambling by EGBA members. BRUSSELS, TODAY – European Gaming and Betting Association (EGBA) members have stepped up their efforts to promote safer gambling, sending 22.5 million personalised and targeted safer gambling communications to their customers in 2021, representing a 700% yearly increase. This progress is presented in the organisation’s latest sustainability report published today. EGBA’s annual Sustainability Report outlines the joint efforts and progress made by EGBA and its members to promote safe and sustainable gambling and contribute positively to society in Europe, including social causes and sports.[1] In this year’s edition, the CEOs of EGBA member companies express their commitment to promote sustainable gambling and outline their joint efforts...

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European Safer Gambling Week ramps up impact in second year

09.11.2022

The recent European Safer Gambling Week saw safer gambling messages shared across 17 EU member states. Brussels, Today – The European Safer Gambling Week – which ran from 17 to 23 October – ramped up its impact in its second year with 24 events organised and safer gambling messages shared on social media across 17 EU member states - achieving 1.5 million impressions which is a 400% increase from 2021.[1] The European Safer Gambling Week is an annual pan-European initiative to promote safer gambling, provide customers with practical safer gambling advice, signpost the help available, and encourage open and honest discussions about Europe’s latest safer gambling initiatives, regulations and research. The initiative was established by EGBA in 2021 and is organised by a group of European online gambling associations, including EGBA and its members, who come together each year to raise awareness about safer gambling in Europe. This year there were...

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New report reviews the consumer protections offered by online services - including gambling

20.10.2022

A new report by KPMG has reviewed the consumer protections of various online services, including gambling, and its findings show that EGBA members offer many detailed consumer protection measures. Brussels, Today – A new report by KPMG has reviewed the consumer protection measures offered by various online services, including gambling, and found that EGBA members offer many and detailed consumer protection measures, particularly in respect to safer gambling and data protection. The report, commissioned by EGBA, reviewed one gambling website from each of EGBA’s six member companies[1] in both Denmark and the UK,[2] along with one website in each jurisdiction for selected social media, financial services, relationship, alcohol retail, and e-sports companies. KPMG reviewed the terms and conditions contracts[3] of each website across five focus areas: Know-Your-Customer; Customer Safety; Data Protection; Anti-money Laundering; and Advertising. For the reviewed websites of EGBA members, the report found: Know Your Customer (KYC): All...

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EGBA strengthens anti-money laundering efforts with new pan-European guidelines

13.09.2022

New EGBA guidelines introduce a set of pan-European, self-regulatory standards to help Europe’s online gambling operators comply with the latest EU and national anti-money laundering rules and contribute to Europe’s fight against money laundering. EGBA invites feedback on the guidelines from interested stakeholders by 13 October 2022. Brussels, Today - The European Gaming and Betting Association (EGBA) has published the first ever pan-European, self-regulatory guidelines to strengthen the anti-money laundering (AML) efforts of Europe’s online gambling operators and support the sector’s contribution to the fight against money laundering. The publication of the guidelines continues EGBA’s commitment to promote the highest level of industry responsibility. The EGBA guidelines on fighting money laundering and terrorist financing contain best practice industry standards, which online gambling operators should apply across their entire EU and EEA operations. The guidelines apply a risk-based approach and include sector-specific guidance to support a high standard of compliance with...

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EGBA members make responsible advertising progress with first code monitoring exercise

19.07.2022

The first independent monitoring of EGBA’s pan-European responsible advertising code found that the code provides a solid basis for responsible advertising, due to its comprehensive and detailed content, and EGBA members already correctly apply most of its measures. Brussels, Today - Members of the European Gaming and Betting Association (EGBA) have made progress in their responsible advertising efforts according to the first independent monitoring of the association’s pan-European responsible advertising code. The monitoring was conducted by the European Advertising Standards Alliance (EASA),[1] the Brussels-based association representing Europe’s self-regulatory organisations for advertising, who found that the EGBA code is a solid basis for responsible advertising and EGBA members[2] already apply most of its measures. Based on the results, EASA also suggested improvements that could be made to strengthen the code and its application. The pan-European responsible advertising code for online gambling was established by EGBA in 2020 and covers advertising content,...

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European Safer Gambling Week, 17-23 October 2022

26.05.2022

<<< REGISTRATION IS NOW OPEN: SIGN UP HERE >>> The European Gaming and Betting Association (EGBA) is pleased to announce the second edition of the European Safer Gambling Week (ESGW) taking place on 17-23 October 2022. The ESGW is an annual cross-border initiative to promote safer gambling in Europe and was established by EGBA in 2021. It is supported by a group of European online gambling associations, including EGBA and its members, who come together each year to encourage open and honest conversations about safer gambling in Europe. The objective is to: Raise awareness about safer gambling. Provide customers with the information they need to gamble more safely. Sign-post the informational resources and help available for those who need it. Discuss the latest developments in safer gambling regulations and research. While the ESGW focuses on a week of events and initiatives, EGBA and its members are committed to promoting a strong culture of...

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