Most popular online gambling products in Europe (2020)

Most popular online gambling products in Europe (2020)

14.01.2022

Sports and other forms of betting are Europe’s most popular online gambling products, expected to be worth €14.64bn and accounting for 40% of Europe’s online gross gaming revenue in 2021. Of this, betting on horse racing is expected to be worth €4.88bn (13% of total) online gross gaming revenue, while online betting on sports, such as football, and other types of online betting, such as event betting, are expected to be worth €9.76bn (27% of total) online gross gaming revenue.

* EU-27 and UK online gambling markets only.

Source: H2 Gambling Capital, November 2021, www.h2gc.com.

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