The European Gaming and Betting Association (EGBA) is the Brussels-based industry body representing the leading online gaming and betting operators established, licensed and regulated within the EU. EGBA works together with national authorities, EU authorities and other stakeholders towards a well regulated and attractive offer for EU citizens.

EGBA promotes the creation of a safe and reliable European digital environment for online gambling players. A well-functioning digital environment requires regulation that provides a high level of consumer protection and takes into account the reality of the digital economy and consumer demand. It must also ensure that the regulated offer can be attractive enough to appeal to the maximum number of players so as to channel them away from unregulated offers.

More than 20 million EU consumers enjoy the high-quality regulated online gaming and betting services provided by the members of EGBA.  Further, the demand of Europe´s digital consumers for attractive and innovative entertainment services continues to grow year upon year.

EGBA takes the lead on responsible gaming and sustainable regulation. For instance, the association launched the yearly Responsible Gaming Day in Brussels in 2007. In addition, all EGBA members are compulsorily audited on their compliance with the CEN Workshop Agreement on Responsible Remote Gambling Measures.

Sports integrity is another key policy objective, with EGBA being one of the founding partners of the EU Athletes program that aims to educate 25,000 players about sports betting integrity. This successful initiative is now co-funded by the European Commission.

All EGBA members are also member of the European Sports Security Association, ESSA, which drives industry efforts in fighting betting related match-fixing or related corruption in sports, and ensures that consumers get a fair betting product. The association has alert and information sharing agreements with numerous leading sports governing bodies including FIFA and the IOC.

EGBA is registered to the EU Transparency register since 2009 with the number 29508582413-52.