Online and land-based shares in the European gambling market
The market share of online gambling is growing steadily and is expected to reach 33.6% of Europe’s gross gaming revenue by 2025. In 2020, the share of online gambling is expected to momentarily increase to 34.7% of total gross gaming revenue as COVID-related closures reduce land-based gambling. The online share is then expected to dip to 29.5% in 2021 as land-based establishments reopen.
* EU-27 and UK markets only